About Us
Howdy, my name is Mark. I’ve been a chronic oversleeper for my entire life. I’m talking multiple alarms, endless snoozing and showing up late for everything from work to college classes to early morning appointments (I’ll be late to my own funeral if it’s before 10am). I decided to create Lasso Alarm Clock for two reasons.
Your alarm should actually
get you out of bed
Conventional alarms never worked for me. No matter what my intentions were the night before, I would simply snooze, turn off or reschedule my alarms and then crawl back into bed. The idea that it was simply a lack of discipline never sat well with me, so I thought, what if there was a way to physically distance myself from my bed every morning? This might just be the hack that I need to stop sabotaging my mornings.
You should actually enjoy
using it everyday
Once I started exploring different products, I found one or two that worked, but they were all so poorly designed, overly complex or gimmicky that I found myself switching back to my iOS alarm app. Your alarm clock is something that you use every day, therefore you should actually enjoy waking up to it. As a designer, this is the point that I knew I had to create the product in my head that didn’t yet exist.
Lasso is that alarm
The vision for Lasso is to become the best alarm clock for oversleepers — one that not only works, but that you’ll enjoy using every morning.